(
.MOOD
)
SLIK
Services
ART DIRECTION, BRANDING, VISUAL AI
Published
2025
About this project
In a sector dominated by the discourse of natural products, the challenge was to create space for a different proposal: skincare based on science and pharmaceutical formulation.
We developed the concept from the ground up, avoiding the traditional coldness of clinical approaches and proposing a visual universe inspired by ice: clean, modern, and ready to connect with a broad audience.
The identity, packaging, art direction, and audiovisual content generated with AI consolidate a brand system capable of competing in a saturated market without compromising its rigorous positioning.
Skincare & Science
SLIK transforms scientific rigor into a contemporary sensory experience.
A skincare brand that redefines beauty through evidence, not promises.
Its visual universe is inspired by the purity of ice: translucent surfaces, soft reflections, and a constant sense of precision. Light and color are used as narrative tools to convey effectiveness, transparency, and control.
More than just a product, SLIK is a statement: skincare can be rational, beautiful, and deeply sensory all at once.
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